Google is clearly the best general-purpose search engine on the Web, but most people don’t use it to its best advantage. Do you just plug in a keyword or two and hope for the best? That may be the quickest way to search, but with more than 3 billion pages in Google’s index, it’s still a struggle to pare results to a manageable number.
But Google is an remarkably powerful tool that can ease and enhance your Internet exploration. Google’s search options go beyond simple keywords, the Web, and even its own programmers. Let’s look at some of Google’s lesser-known options.
Syntax Search Tricks
Using a special syntax is a way to tell Google that you want to restrict your searches to certain elements or characteristics of Web pages. Google has a fairly complete list of its syntax elements at www.google.com/help/operators.html
Here are some advanced operators that can help narrow down your search results.
Intitle: at the beginning of a query word or phrase (intitle:”Three Blind Mice”) restricts your search results to just the titles of Web pages.
Intext: does the opposite of intitle:, searching only the body text, ignoring titles, links, and so forth. Intext: is perfect when what you’re searching for might commonly appear in URLs. If you’re looking for the term HTML, for example, and you don’t want to get results such as www.mysite.com/index.html, you can enter intext:html.
Link: lets you see which pages are linking to your Web page or to another page you’re interested in. For example, try typing in link:http://www.pcmag.com
Try using site: (which restricts results to top-level domains) with intitle: to find certain types of pages. For example, get scholarly pages about Mark Twain by searching for intitle:”Mark Twain” site:edu. Experiment with mixing various elements; you’ll develop several strategies for finding the stuff you want more effectively. The site: command is very helpful as an alternative to the mediocre search engines built into many sites.
Swiss Army Google
Google has a number of services that can help you accomplish tasks you may never have thought to use Google for. For example, the calculator feature @ http://www.online-calculator.com/ which lets you do both math and a variety of conversions from the search box. For extra fun, try the query “Answer to life the universe and everything.”
Let Google help you figure out whether you’ve got the right spelling—and the right word—for your search. Enter a misspelled word or phrase into the query box (try “thre blund mise”) and Google may suggest a proper spelling. This doesn’t always succeed; it works best when the word you’re searching for can be found in a dictionary. Once you search for a properly spelled word, look at the results page, which repeats your query. (If you’re searching for “three blind mice,” underneath the search window will appear a statement such as Searched the web for “three blind mice.”) You’ll discover that you can click on each word in your search phrase and get a definition from a dictionary.
Suppose you want to contact someone and don’t have his phone number handy. Google can help you with that, too. Just enter a name, city, and state. (The city is optional, but you must enter a state.) If a phone number matches the listing, you’ll see it at the top of the search results along with a map link to the address. If you’d rather restrict your results, use rphonebook: for residential listings or bphonebook: for business listings.
Google offers several services that give you a head start in focusing your search.
Google Groups (groups.google.com) indexes literally millions of messages from decades of discussion on Usenet.
Google even helps you with your shopping,www.google.com/shopping which indexes products from online stores
Google Catalogs, http://www.google.co.uk/catalogs/about/# features products from more 6,000 paper catalogs in a searchable index.
And this only scratches the surface. You can get a complete list of Google’s tools and services at http://www.google.com/about/products/
You’re probably used to using Google in your browser. But have you ever thought of using Google outside your browser?
Google Alert: www.googlealert.com/ monitors your search terms and e-mails you information about new additions to Google’s Web index. (Google Alert is not affiliated with Google; it uses Google’s Web services API to perform its searches.) If you’re more interested in news stories than general Web content, check out Google News Alerts
News Alerts: www.google.com/newsalerts a service (which is affiliated with Google) which will monitor up to 50 news queries per e-mail address and send you information about news stories that match your query. (Hint: Use the intitle: and source: syntax elements with Google News to limit the number of alerts you get.)
Google Research: www.research.google.com place for experimental Google ideas and features (which may come and go, so what’s there at this writing might not be there when you decide to check it out).
Search Within a Timeframe
Daterange: (start date–end date). You can restrict your searches to pages that were indexed within a certain time period. Daterange: searches by when Google indexed a page, not when the page itself was created. This operator can help you ensure that results will have fresh content (by using recent dates), or you can use it to avoid a topic’s current-news blizzard and concentrate only on older results. Daterange: is actually more useful if you go elsewhere to take advantage of it, because daterange: requires Julian dates, not standard Gregorian dates. You can find converters on the Web (such as http://aa.usno.navy.mil/data/docs/JulianDate.html )